Paço do Frevo preserves and exhibits many aspects of frevo, a cultural gem declared intangible cultural heritage by UNESCO in 2012. The objective of this cultural center is to share the history of frevo, its creators and participants, not only during Carnival, but throughout the year.
The groups, artists and characters who have made, and continue to make, the frevo history are celebrated in temporary and long-term exhibitions. The palace houses dance and music schools where young musicians develop their talent and artists create new repertories. The Maestro Guerra Peixe Research Center preserves the history of frevo. A recording studio and an online radio station on the premises are vehicles for promotion of the regional culture.
The museum exhibition spaces were designed by choreographer and set designer Bia Lessa. Paço do Frevo is in constant dialogue with the city with shows and other cultural happenings taking place throughout the year in the historic Arsenal da Marinha Place in front of the building. The eclectic style building in the Old Recife neighborhood was added to the IPHAN historic register in 1988, after 36 years of disuse, and is an attraction for visitors to Recife and Olinda.
Paço do Frevo is an initiative of the City of Recife and the Roberto Marinho Foundation, with sponsorship from the Brazilian Development Bank (BNDES), the Pernambuco Electric Company, the State of Pernambuco through the state Secretary of Tourism and the Pernambuco Tourism Bureau, the Camargo Corrêa Institute, the Votorantim Institute, Itaú and the Globo Network. It receives support from the Historic and Artistic Heritage Institute (IPHAN) and the Ministry of Culture, through the law to promote culture.